While there may be a bounty of black-eyed susan on the market, what makes Rudbeckia fulgida var. deamii “a dream” is its combination of strength, beauty, disease and pest resistance. This variety won the prestigious Award of Garden Merit from the Royal Horticultural Society in 1993 and if you grow it, you'll soon understand why!Rudbeckia fulgida var. deamii is prolific (10-20 golden-yellow rays with 1-2” flowers) yet low maintenance. It thrives in most sunny, well-drained sites with reasonable air circulation. Butterflies flock to the blooms and songbirds love the seeds. Deadheading can extend the season of bloom but will remove the seeds that are savored by songbirds. Trivia:Rudbeckia fulgida var. deamii received the Royal Horticultural Society’s prestigious Award of Garden Merit in 1993. Rudbeckia fulgida var. deamii can be differentiated from similar species because it has more pubescent stems, smaller flowerheads than some and large upper leaves.The generic name Rudbeckia is in honor of 17th century Swedish botanists Olof Rudbeck and his son Olof. The specific epithet fulgida is from the Latin word for “shiny” because of the glowing golden flower rays. The variety name deamii was named for American botanist Charles Deam (1865-1953) who discovered the species in the wild in Indiana.